Tell your story the right way to the right people
Building a website without marketing is like putting a billboard in your basement. Trying to advertise and market without a plan is like throwing spaghetti at the wall to see what sticks.
Whether you’re selling a product, a service, or something in between, you need an integrated marketing plan to know who to target, where to target and what to say.
When you work with us to develop and implement your marketing strategy, your story will be told in ways that resonate and motivate your target audience across channels – ultimately improving market share.
Choose from three marketing packages or á la carte.
- Marketing Plan & Strategy session: includes 1/2 day discovery session, strategic marketing plan and key messaging elements. The final report is a road map for your marketing efforts over the next year. This package may also include key stakeholder interviews upon request.
Note: The marketing plan offers a big picture view. It does not include detailed tactics or strategy implementation. See below packages.
- Marketing Tactics Plan: includes the above plus a plan that pin points specific tactics and marketing efforts to use over the next year.
- Implementation: includes the above plus implementation of the marketing tactics plan.
- Á la carte: marketing strategy, messaging strategy, audience personas, email and e-newsletter campaigns, print, digital and TV advertising, social media strategy, out-of-home advertising, community awareness, sponsorships & partnerships, testimonials & reviews
- Messaging & Marketing Strategy
- Branding & Rebranding
- Graphic Design & Web Development
- Digital Marketing – including Search Engine Optimization (SEO) and guidance on testimonials and reviews.
- Social Media Strategy and email and e-newsletter campaigns.
- Print, Digital and TV Advertising as well as out-of-home advertising.
- Content Creation
- Community Awareness as well as sponsorships & partnerships